AdSense allows multiple Google-certified ad networks

Google AdSense publishers like me and you can now allow multiple Google-certified ad networks to compete for display ad space on your site.

But what exactly is this?

With this new change, participating ad networks can also bid in our auction to appear on AdSense sites. This new capability will help you generate the most profit for every ad that appears on your site, whether the ads come from AdWords advertisers or Google-certified ad networks.

Google certified ad networks in AdSense

This AdSense feature will initially be available to publishers in North America and Europe, but they said they will make it available for all publishers in the future. So I guess I’ll just wait for it to roll out here in the Philippines.

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